Launching online sales for companies

We are the partner who walks beside you on your big first step

  1. Quick StartOne Market
  2. Dual LaunchTwo Markets
  3. Own StoreFull Build
Estimate in 3 questions

Tap a logo to see "What we have built" on the Company and founder page

PackagesPopular combinations

One Market

Quick Start

Start with one marketplace

Upfront planning + Rakuten store build (12 items included) + 3PL selection and setup

Initial
¥1,500,000
Monthly
¥100,000
Timeline
2.5–5 months
Get an estimate for this plan
Two Markets

Dual Launch

Compare the numbers across two marketplaces

Quick Start + Amazon store build (6 items included) + KPI tool setup

Initial
¥1,950,000
Monthly
¥398,000
Timeline
2.5–5 months
Get an estimate for this plan
Full Build

Own Store

Run your own store

Dual Launch + your own website + your own app (with e-commerce) + Meta ads

Initial
¥6,850,000
Monthly
¥948,000+ ad spend
Timeline
3–10 months
Get an estimate for this plan
Japanese yen, excluding tax / Actual costs (paid directly to marketplaces etc.) are separateCompare in detail

What comes first in every package

Upfront planning ¥1,000,000

Only once, at the start. One time, however many things you order.

What gets decided

What to sell, where, and at what price.

What we ask you to provide

Product information and images. Photography is charged separately.

Three kinds of cost

InitialOnce, when we build
MonthlyOperation and maintenance
Actual costsPaid by you directly to marketplaces, ad platforms, etc.
See the full price list

An estimate that fits you

If no package fits, answer 3 questions

  • 1 What you sell
  • 2 Where you sell
  • 3 How many products
Start the estimate

Why clients choose us

One point of contact

From building to attracting customers to the numbers, all through the same contact.

Public pricing

Initial, monthly and actual costs are listed separately.

Direct work with the founder

The founder joins from the very first planning.

Same content in 4 languages

Overseas companies get the same explanations and the same prices.

Founder Kenya Endo

Kenya Endo

Web Director / Full-stack Engineer

Coming from hands-on work in real estate, tax accounting and financial planning, I have built business systems and apps myself.
With numbers and technology, I solve problems at the level of the system.

Company and founder

FAQ

Can we start selling online without a company in Japan (a Japanese entity)?

Rakuten Ichiba allows overseas businesses to open a store without a Japanese entity (Rakuten official site https://marketplace.rakuten.net/ ; 22 eligible countries and regions). Overseas businesses can also sell on Amazon.co.jp. We assume you arrange the importer for bringing goods into Japan on your side.

Where should we start?

We start with "upfront planning (requirements and project management)". It costs ¥1,000,000 and takes 2 weeks–2 months. It is charged only once, at the very start (once, even if you order several patterns or several marketplaces). It is not needed if you only order a website (direction is included in the website fee of ¥800,000).

What is the minimum monthly fee for running a marketplace store (Rakuten, Amazon)?

Running a marketplace store (Rakuten, Amazon) costs ¥5,000 per product per month, with a minimum of ¥100,000 per store (up to 20 items it is ¥100,000; from item 21, the ¥5,000-per-item total exceeds the minimum). The minimum monthly contract is 3 months (24 months for the KPI tool and for maintaining your own app).

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